EpochBG's Blog - Building and Managing Successful Online Stores – Page 8 – EPOCHBG

EpochBG's Blog - Building and Managing Successful Online Stores

Still Not Getting Online Traffic or Sales?

Still Not Getting Online Traffic or Sales?

Not getting traffic and sales on your Shopify Store?Here are the typical issues causing the problems (assuming whatever product or service is a viable competitive product):1. No traffic is more a reflection of your marketing than your website site itself. So if you have no traffic the problem lies with you not reaching out and getting the attention of the potential customers properly. If you're not getting traffic working on your website likely will not significantly help. You need to work on your marketing.2. No sales is a function of problems with your website, products, or a combination of the...

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Some Statistics for You for Online Retailing

Some Statistics for You for Online Retailing

Here are some recent online retailing statistics you should find interesting.  How does the below compare to your analytics? Parents spend more of their budget online in comparison to non-parents (40% vs. 34%) and spend 75% more time online shopping each week (7 hours vs. 4 hours for non-parents). Parents spend 61% more online than non-parents ($1,071 vs. $664). When shopping online, nearly half (48%) of online purchasers first turn to a mass commerce marketplace. The top three factors that are very or extremely influential in determining where Americans shop are price (87%), shipping cost and speed (80%) and discount...

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Are You on Amazon and if so Are You Doing Well?

Are You on Amazon and if so Are You Doing Well?

If you’re not on Amazon you’re definitely missing the boat in terms of being successful in online retailing. If you’re on Amazon but not doing well then you need to visit www.epochbg.com. Here are some interesting Amazon Stats:• Accenture Consulting's 2016 Holiday Shopping Survey has an amazing statistic that 84% of U.S. shoppers planned to check Amazon.com Inc. before buying elsewhere. The numbers are similar for the United Kingdom at 80% and France at 70%. • 44% web shoppers go to Amazon for product searches.How are you going to compete with that in your Shopify store? If you're not smart...

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Free Shipping

Hello from epochbg.com,Online retailing continuously becomes more competitive for sellers. This doesn't mean online retailing is less profitable than any other marketplace. What it does mean that (1) You have to evolve your business model and, (2) you cannot ignore reality.Reasons for offering free shipping: - Makes you appear as competitive if not more so than your competitors - Huge selling call to action improving overall customer experience - For online retailing free shipping is becoming if not already a virtual requirement.Why is that most businesses don't understand how to modify their pricing to offer free shipping? We are not...

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Before You ask for a Review of Your Online Store Because of No Sales or Traffic

We get a lot of requests to review client’s and or potential client’s online stores to improve their financial performance. A common conversation then takes place to discuss the path that request will take.Number 1: There is really no point in discussing marketing changes/improvement options IF the following three criteria have NOT been achieved no matter what kind of traffic you have or what great marketing campaign you are running:Customer Education – Why should the customer buy from you? Why shouldn’t the customer buy your product, or a product very similar to your product, on Amazon, Walmart, Google Shopping, Ebay,...

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