EpochBG's Blog - Building and Managing Successful Online Stores – Page 8 – EPOCHBG

EpochBG's Blog - Building and Managing Successful Online Stores

3 Quick Possible Answers Why You Have No Sales or Traffic

3 Quick Possible Answers Why You Have No Sales or Traffic

There are many reasons why you're not making real money with your online store. Read here for 3 common reasons (they are easy to fix):If your website has less than 2,000 real visits per day, a bounce rate of 50% or higher, or a conversion rate less than 2%, face it: you own a hobby not a business. And that's okay if that's your goal. There's absolutely nothing wrong with running a hobby as a pastime.But if your aim is to develop your store into a profitable business, read on.Let's start simple:If you have poor traffic (less than 2,000 visits...

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Is Your Amazon Storefront or Shopify Store Underperforming?

Is Your Amazon Storefront or Shopify Store Underperforming?

Because of evolving technologies, a significant number of small companies simply do not understand how to manage their E-commerce operations. Economic realities prevent small companies having professional, experienced IT personnel on staff. Epochbg has developed a program to improve your E-commerce results and is performance-fee based so if you're not making money neither are we!Today 55% of online shoppers in the US start their online shopping by directly going to Amazon. And before making an online purchase 84% of US shoppers will eventually search Amazon. Therefore to be successful online you must be successful on Amazon. Another current statistic is...

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Weekly Venting Recap

Weekly Venting Recap

Just a little bit of venting since it seems this week I took many calls all revolving around similar issues:1.  No Traffic / No sales... ok. No Traffic is an indication of your marketing and not your website. So don't waste your time tinkering with your website and fix your marketing. No Sales could be a variety of things... you have a crappy product, it's over priced, your website is confusing or unpleasing, and there is, of course, the fact if you have no traffic you will have no sales...2.  Total lack of understanding of how to run an online...

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Do you sell on Amazon or to Amazon?

Do you sell on Amazon or to Amazon?

A common response when speaking to online retailers is that they do not know the difference between selling to Amazon (Vendor Central account) and selling on Amazon (seller central account). Successfully working with Amazon and making money can be a tricky undertaking.  Companies will hire employees or consultants to manage their online retailing efforts.  But leaders at these companies may very well have no idea how it all works, have no idea how to measure accurately the results and therefore have no basis in making informed decisions on how to improve or correct the online retailing effort. To begin with selling...

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Can You Afford to Grow Your Business Organically?

Can You Afford to Grow Your Business Organically?

We here at Epochbg Business Services hear quite often about a revenue goal a brand or manufacturer has for a particular period of time, whether its for the next 6 months, next 12 months or even for the next 5 years.  The question immediately comes up is where is the working capital going to come from to allow the sought after revenue growth? What is needed, in addition to a well thought out marketing plan, is a financial plan since you will be spending money (usually mainly on inventory but depending on your particular business it could be for new equipment, or...

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